How To Prevent Google From Ruining Your Life
In a previous post I wrote about the 7 Ways Google Could Ruin Your Life, and well, here at Art of Money we’re not just all about creating link bait.
Therefore, I’ve written this follow-up to guide you through the process of applying a virtual condom between you and that beast Google.
Here’s the 7 possible problems and my best solution for each one. Imagine the phrase:
“You’d be up the creek if Google…”
1. Stops Sending Your Site Traffic
Solution: Diversify your traffic sources and control your traffic.
Part 1. With social bookmarking sites being so popular Google is less necessary for raw traffic, however it does supply the highest quality traffic. The only way to replace it is by acquiring direct incoming links from your neighbors; and lots of them. You can do this by out linking and trackbacking a lot, and by networking with others in your niche.
Part 2. Capture you readers. Feature prominently RSS subscription options and newsletter sign-up forms.
2. Or An Employee Stole Information from Your Gmail Account
Solution: We may have to live with this one?
Short of not storing any private or confidential information with Gmail or in Google Docs, there is no obvious protection here.
Have a good backup plan and use really strong passwords. Pray the food continues to be excellent at the Googleplex cafeteria.
3. Embarrassed The Hell Out of You With Nasty Pictures of You on Streetview
Solution: Request that your embarrassing image be removed from Streetview
Google has allowed people caught in unflattering images to request the pictures be removed.
4. Banned Your AdSense Account
Solution: This requires a few strategies to properly protect yourself.
- For God’s sake don’t make AdSense, or any Pay Per Click you’re only revenue source!
- If your account does get banned, there are AdSense alternatives, you can quickly toss up to replace them.
- My secret weapon…the Google AdSense terms state that a person can only have one AdSense account, but in the eyes of the law a corporation has the same rights as a person. If you get banned you can incorporate a company (or do it before you get banned) and open a new account (advisable to switch up email addresses and IP for signup) and you should be back in business.
5. Killed Your Investment Portfolio (GOOG Share Price Plummets)
Solution: Don’t be a dummy and put too much of your portfolio into a single investment.
There is a simple game called “The Marble Game” that can teach you the art of position sizing or managing risk in your portfolio to protect against massive losses.
BTW. I own TheMarbleGame.com and PositionSizing.com if you’re you become obsessed with these excellent topics and want to build out a website on either, make me an offer.
6. Makes it Impossible for You To Get Hired Because Someone Slandered or Criticized you on Their Blog
Solution: Own the search engine results for your name. In extreme cases, use a different variation of your name on your resume.
Even if you get someone talking trash about you and it shows up in the top 10 in Google, the solution is simple: get other favorable pages to rank higher than the trash talk…push the trash down the results with superior SEO.
7. Deleted Your Email Account or All Your Google Docs
Solution: Backup your Email & Google Docs.
Email: You can use any off line email application (Thunderbird, Outlook, Outlook Express) to retrieve your emails from your Gmail account and store a copy on your local computer.
Docs: Use this Google Docs and Spreadsheets backup script to backup all your files in one click. It requires Firefox and a special FF extension called Greasemonkey. All details are found on the link.
– There you go then, all your Google inflicted problems solved in about 550 words on Art of Money.
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Comments ( 2 )
Peter added these pithy words on Jul 16 07 at 10:30 amSpeaking of Google, perhaps it’s time to admit that the emperor is buck naked? Google is no longer an asset to small business. It’s digressed into a black box designed to extract as much money as possible from small business while giving back as little value as possible. This piece explains why Adwords is something to be skeptical about: “Why Google Adwords is Not Helpful to Small Business” http://smartstartup.typepad.com/my_weblog/2007/07/a-fable-doing-b.html
Bradley Lofton added these pithy words on Aug 17 07 at 10:36 amThanks Jon for expressing some valuable observations. It is nice to see that someone else has noticed the king has no clothes. Wasn’t monopoly illegal in the US at one time?
